Email Marketing Delivery Service and Software Maintenance

USARFP notice for Email Marketing Delivery Service and Software Maintenance. The reference ID of the tender is 118952925 and it is closing on 15 May 2025.

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Tender Details

  • Country: USA
  • Summary: Email Marketing Delivery Service and Software Maintenance
  • UST Ref No: 118952925
  • Deadline: 15 May 2025
  • Competition: ICB
  • Financier: Self Financed
  • Purchaser Ownership: Public
  • Tender Value: Refer Document
  • Notice Type: Tender
  • Document Ref. No.: VA-25-00019994
  • Purchaser's Detail :
  • Purchaser : VETERANS AFFAIRS, DEPARTMENT OF
    23 CHRISTOPHER WAY, EATONTOWN , NJ 07724, USA
    Primary Point of Contact: Dennis Simms, Dennis.Simms@va.gov, Phone Number 848-377-5132
    Secondary Point of Contact: Michael Weckesser, Michael.Weckesser@va.gov, Phone Number 5129814453
    Email :dennis.simms@va.gov

  • Description :
  • Description
    The Department of Veterans Affairs (VA) currently operates at scale, with 54 active accounts managing over 3,000 topics and sending more than 2.5 billion emails in Fiscal Year 2024 to a unique subscriber base exceeding 28 million individuals.
    VA Office of Public Affairs, requires an enterprise-level cloud-based digital communications commercial off the shelf platform. The selected Software-as-a-Service (SaaS) platform shall include licensing, cloud hosting, software maintenance, and professional support services. The platform shall be hosted in a FedRAMP Moderate environment at a minimum and provide secure, authenticated communication capabilities with the public—particularly Veterans—without backend system integration.
    The system shall support customized communication campaigns, subscriber management, multi-channel messaging (email, SMS), and detailed analytics. The platform must also integrate with VA internal data systems, including contact relationship management (CRM) platforms, to support unified data access, enhance campaign targeting, and enable seamless workflow across VA business lines. Users shall be able to create profiles and subscribe to topics across VA websites using customizable sign-up tools. The platform shall integrate with third-party services for authentication and data analytics. The period of performance for this effort shall be a 12-month base period plus four 12-month option periods and optional tasks.
  • Documents :
  •  Tender Notice

    PD-DRAFT-9MAY2025.docx

    RFI-Posting-SAM-Email-Marketing.docx

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