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Marketing Effectiveness Study

USARFP notice for Marketing Effectiveness Study. The reference ID of the tender is 116738466 and it is closing on 14 Apr 2025.

Tender Details

  • Country: USA
  • Summary: Marketing Effectiveness Study
  • UST Ref No: 116738466
  • Deadline: 14 Apr 2025
  • Financier: Self Financed
  • Purchaser Ownership: Government
  • Tender Value: Refer Document
  • Notice Type: Tender
  • Document Ref. No.:
  • Purchaser's Detail:
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  • Description:
  • Through this Request for Proposal (RFP) the Agency of Commerce and Community Development, Department of Tourism and Marketing (hereinafter the β€œState”) intends to establish contracts with one or more companies that can provide a Marketing Effectiveness Study. The purpose of this study is to conduct a study on the value and effectiveness of various advertising channels and tactics that drive visitation to the state. The study should consider the impacts of paid media programs as well as owned media programs such as social media and the state-s destination marketing website. The aim of the study is to develop a baseline return on investment (ROI) measure of advertising effectiveness as well as to provide key consumer and industry insights to inform the strategic direction of the State-s marketing programs.
  • Documents:

 Tender Notice

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Marketing Effectiveness Study - USA Tender

The DEPT. OF TOURISM & MARKETING, a Government sector organization in USA, has announced a new tender for Marketing Effectiveness Study. This tender is published on USARFP under UST Ref No: 116738466 and is categorized as a Tender. Interested and eligible suppliers are invited to participate by reviewing the tender documents and submitting their bids before the deadline on 2025-04-14.

The estimated tender value is Refer Document, and full details, including technical specifications and submission requirements, are provided in the official tender documents. Ensure all submissions meet the criteria outlined to be considered for evaluation.

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